The museum sector has undergone considerable change in recent decades. The challenges involved are greater than they once were, and museums find themselves in an area of complex and varied tensions between different interest groups: cultural, scientific, administrative, business and the general public. Each group brings a different objective into focus: to inform, mediate, present and entertain.
De Lorenzo Art and Museum Management & Consulting provides advice, planning and implementation across all areas involved in the founding and running of modern museums and other cultural institutions. This also involves the optimisation of strategic and practical aspects of the work, as well as the support of museum management in the implementation of challenging procedures, whether that is a change of strategy, establishment of a new foundation or restructure of an existing museum.
“There are many reasons to collect art, but passion is always the greatest – the desire to own beautiful objects and to be surrounded by them, to develop a deeper artistic knowledge.”
There are many reasons to collect art, but passion is always the greatest – the desire to own beautiful objects and to be surrounded by them, to develop a deeper artistic knowledge.
De Lorenzo Art and Museum Management & Consulting guides private individuals and companies in the development and curation of art collections, offering the support of its expert knowledge and a suitable network of contacts. Whether you are interested in Old Masters or aspiring young artists, or if you want to build your collection around a theme, a historical period or a group of artists, we are here to help.
In 2014, the University of Basel tasked De Lorenzo Art and Museum Management & Consulting with leading the planning of the “Universität am Markt” project. Through consolidation of the Anatomical Museum and the Pharmacy Museum within the Haus zum Sessel, a historic building on Basel’s Totengässlein, “Universität am Markt” aims to create a point of interface between the university and the public – a crossroads between a museum and an information centre, and between the academic world and a cultural institution.
De Lorenzo Museum Management was tasked with preparation of the business and use analysis. In five historic townhouses, across about 5,000 square metres of available space, a continuous exhibition space is planned that will be able to accommodate up to 100,000 visitors a year.
With an investment of some CHF 20 million, the exhibition space will be complemented by a cafe, a shop, several auditoriums and storage space. The work is taking place in collaboration with the University of Basel and the canton of Basel-Stadt.
This project is currently in the processing phase, with work due to begin shortly.
De Lorenzo Art and Museum Management & Consulting was commissioned in 2012 to provide structural and strategic planning and construction guidance to the building owners of an arts centre that is set to be the first of its kind in the world. The project began with preparation of a feasibility study. Fausto De Lorenzo is also a member of the Art Center’s board of directors.
The Art Center will cover an area of about 40,000 square metres of usable space, providing a location for a variety of service providers in the art sector. As well as art storage facilities, the centre will also include pop-up galleries, artist studios, event spaces, catering outlets and more.
The investment amounts to more than CHF 100 million.
The project is current well under way, with construction due to begin in 2017 for a 2021 launch
Fausto De Lorenzo acts as an art consultant for Sallfort Privatbank, which is based in Basel and Zurich. Sallfort’s private clients are able to arrange a consultation and benefit from his extensive knowledge of art. Alongside market and price analysis, research, expert opinion and accompaniment to sales and purchase negotiations services are also available.
When it comes to communication, De Lorenzo Art and Museum Management & Consulting has a strong partner in Basel communications agency kreisvier. Whether online or offline, kreisvier provides solutions in the fields of classic advertising, editorial design, branding, web design and social media.
Together, the two companies open up new channels for clients and implement attractive and user-friendly concepts.
De Lorenzo Art and Museum Management & Consulting has worked closely with Véronique Mühlebach Consulting since 2015, most notably on projects in the French-speaking regions.
To date, the two companies have worked together on the following projects:
With an interest in art, architecture and design from a young age, he went on to complete initial training as a structural steel draughtsman. His passion for art drove him to open Zum Matthäus gallery in Basel while still a young man, with participation in Art Basel in 1982.
After further training and education in the field of management, Fausto De Lorenzo became an independent business consultant and also occupied senior positions in the private sector in Hamburg and Basel. A range of management positions and board memberships enabled him to acquire considerable expertise, notably in staff management and in the administration of large budgets. His activities in an international environment have allowed Fausto De Lorenzo to build up a broad network – one he is happy to put to good use.
Fausto De Lorenzo was Managing Director of Fondation Beyeler in Riehen for 11 years until 2009. After that, he worked for two years as Managing Director of Kunstmuseum Basel, and was responsible for the design of extension works and various restructuring processes. Since 2011, he has provided consultation to institutions and private individuals through his company De Lorenzo Art and Museum Management & Consulting, and is considered one of the country’s most well-respected art experts. Fausto De Lorenzo lives and works in Basel.